Chiel Nobels – hotels are my passion – hospitality concepts, branding, marketing

A look at great Swiss brand, Swissôtel, and not so great swiss brand, Mövenpick, both owned by Accor

brands and not such great brands by Chiel27 February 202127 February 2021

Why you should stop social media for your business

(un)branding by Chiel22 February 20218 March 2021

IHG updates identity to IHG Hotels & Resorts

(un)branding by Chiel8 February 2021

Booking.com by Chiel6 February 2021

Direct bookings on the rise in 2020

Direct hotel bookings on the rise, especially local, in 2020.

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The Sheraton revamp continues

(un)branding by Chiel5 February 20215 February 2021

The Faena Universe

(un)branding by Chiel26 January 2021

Protected: (Boutique) Hotel For Sale: Albufeira, algarve

ideas by Chiel28 December 2020

Booking.com by Chiel25 December 202025 December 2020

20 reasons to leave Booking Genius

This article appeared earlier on mirai, a hotel distribution provider. Link to the article.

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How a brutalist beauty becomes a net-zero energy hotel

development by Chiel18 December 2020

No reception, no intermediaries, no ‘human’ interventions: enter the (smart)phone hotel

direct booking by Chiel11 December 2020