Iberostar may not be a name you are familiar with if you haven’t spend holidays on the Spanish costas or Balearic and Canary Islands. Although they operate DNA Hotels listed urban hotels in Madrid, Santa Cruz de Tenerife, Budapest and a colonial gem on Cuba.
The Palma de Mallorca based company will make its debut in the United States with the opening of two new hotels, one in New York City and one in Miami as part of the company’s commitment to expanding its reach to the U.S. market.
Scheduled to open June 15, the new Iberostar Hotel New York (pictured) is located at 70 Park Avenue and will be a 4-star ’boutique’ hotel in the heart of Manhattan with 205 rooms spread across 16 floors. With its central location, guests will be a short distance from key tourist attractions including Times Square, Grand Central Station, the headquarters of the United Nations, Bryant Park and the Flatiron District.
The new hotel is set inside an iconic stone and red brick building dating back to 1928, having undergone a series of renovations in recent years giving the hotel a refreshing and modern twist. The ground floor will feature the hotel’s lobby as well as a variety of cuisine options such as Silverleaf Coffee & Tea and Silverleaf Tavern, a chic baroque-inspired lounge.
Opening in December, Iberostar will introduce its second hotel on U.S. soil with the opening of Iberostar Berkeley, located in South Beach’s Art Deco district. This hotel is set in a renovated 1940’s Art Deco building and will feature 96 boutique-style rooms.