Chiel

Hotel aficionado.

Severe blow for Booking.com Business Model in Germany

Booking.com by Chiel26 May 2021

Making the world a better place. Soul Community Planet Hotels: the antithesis of cookie cutter

brands and not such great brands by Chiel27 April 2021

Does the world need another (soft) Hotel Brand?

(un)branding by Chiel19 April 202119 April 2021

marketing by Chiel16 April 202116 April 2021

Inspiring Marketing QUOTES

People don’t buy what you do; they buy why you do it

Travel booking giant Expedia and its affiliates will take steps to ensure non-partnering hotels are no longer falsely advertised as “sold out” on its platforms

competition by Chiel14 April 2021

Booking.com by Chiel14 April 202114 April 2021

German Hotels suing booking.com

The German Hotel Association supports a class-action lawsuit brought by around 2,000 hotels against Booking.com at the Berlin Regional Court. The suit claims that, since 2004 at the latest, the booking portal has applied best-price clauses with which it prohibited affiliated hotels from offering rooms at lower rates through any other distribution channel. With these […]

You must like a little bit of pink: The Goodtime Hotel, Miami Beach

new hotels by Chiel12 April 202112 April 2021

Iconic 1960s Essex Inn, Chicago to rebrand into le Méridien

(un)branding by Chiel9 April 2021

hospitality concepts by Chiel7 April 20218 April 2021

Nailing it: Authentic Luxury

Our consumption patterns have greatly evolved, and luxury hospitality hasn’t been spared from this change. A couple of years ago the five-star hotel market was dominated by hotel chains that standardized their offers no matter where the hotel was. The approach was institutionalised. Customers now are seeking authenticity, real experiences and a true connection. We […]

And another hip brand moves into Hawaii

(un)branding by Chiel26 March 202126 March 2021