Great marketing ideas: hotel parking
I am reading press releases about new hotel openings and other marketing stuff and copy on a daily basis. The lack of original writing is simply killing… Read more “Top 10 most annoying “hotel talk” in press releases and online communications”
Emblems Collection is a “captivating portfolio of unique luxury hotels”. With the creation of Emblems Collection, Accor is broadening its footprint in the collection brands space and… Read more “Accor introduces its 39th brand: Emblems Collection. Does the world need it?”
And why your “no fees, only commissions” mantra is killing the hospitality industry Hoteliers and other accommodation hosts complain a lot. That’s very unusual, being in a… Read more “Stop moaning about paying high commissions”
(soft) branding your hotel. Pros and cons.
People don’t buy what you do; they buy why you do it
For hoteliers and hosts: Why your own content platform is better than using social media (or OTA) platforms.
Why hoteliers should up their marketing efforts right now